On February 26th-27th, Barcelona held a major networking event for everything mVAS-related – the Telemedia8.1 conference.
DATE: 26TH OF FEBRUARY TO 27TH OF FEBRUARY
LOCATION: BARCELONA, SPAIN
8.1LIVE brings together Telemedia8.1 subscribers and MWC attendees for 2 dynamic days of business networking in Europe’s “mobile capital”. Founded on the belief that there’s a better way to get a return on time and expenses, by creating a focal point for the leading players in VAS, content, marketing, messaging & payments.
Golden Goose was among the conference’s sponsors, which brought together the best minds in DCB, mobile content, and VAS.
We’ve compiled some of our impressions in the quick overview of the event.
The Golden Goose team, represented by our outstanding Business Development Manager Kristina Nevorotova, arrived at the conference on Sunday, February 26th, and visited Networking Welcome Drinks sponsored by DIMOCO Payments, taking place at the La Cala restaurant in Barcelona’s Port Vell (Old Port). Since the very beginning of the two-day event, we could enjoy ourselves talking to our friends from the industry.
On February 27th, Telemedia8.1 2023 opened its doors to all the frequent conference visitors, including the Golden Goose team, at Col·legi d’Arquitectes de Catalunya (Architects’ College of Catalonia) in the heart of Barcelona.
Jarvis Todd shared with us that once he saw the building, he fell in love with it from first sight and did everything he could to have the next conference organized precisely there, in Col·legi d’Arquitectes de Catalunya.
The Meet Market started at 10 AM and lasted for 10 hours.
The first floor of the College was the chillout zone of a kind. There, event attendees drank coffee, discussed quick questions, and shared the news. Additionally, there were big screens that showcased some videos from experts. However, no speeches or talks were organized this time, and the conference’s participants got an opportunity to fully concentrate on networking and meetings.
The third floor, a terrace with a beautiful view of the Barcelona Cathedral, was available only for Premium conference participants and sponsored by SAM Media. The terrace also held the After Drinks part when the event was over.
The Golden Goose team was thrilled to meet the conference’s attendees and learn the main market tendencies, such as the development path of our advertisers and the GEOs they plan to open this year. We discussed the struggles of working with MNOs, helpful solutions, and new markets to pay attention to, and these are just a few of the topics we had a chance to talk about!
This conference showed that the number of participants from LATAM and MENA had significantly increased, so we saw a lot of new faces and made significant acquaintances!
We also found it amusing to talk to our fellow affiliate networks, some of which had booths prepared – for example, our Portuguese friends from Mobipium.
Traffic Company shared with us some insights on the projects they plan to develop this year. We promised to meet at the next padel tournament they organize before Telemedia’s conferences. See you at World Telemedia Marbella 2023, Traffic Company!
After the Official Drinks part was over at the end of the conference, all the participants were welcome to witness the award ceremony organized by MEF, MEFFYS, at the Casa Llotja historical building in the Old Port of Barcelona. In this picturesque environment, it was a true joy to eat delicious food, listen to fantastic music, and anticipate the main event – discovering the MEFFYS winners.
MEF announced winners in the following categories: Global Connectivity, Mobile IoT, Personal Data & Identity, Mobile Payments, Enterprise Communications, Content & Advertising, and others. Check out the names of the winners on the MEF’s website.
The Telemedia team has already announced that the next Telemedia conference, World Telemedia, will take place on October 10th in the new Marbella’s hotel, Hard Rock.
The Golden Goose team is settled to be there! By the way, we’re organizing an exclusive party for mVAS advertisers as we do year to year, so stay tuned!
Despite the weather in Barcelona, which entertained us with some snow, the warm environment of Telemedia8.1 reached the heart of every conference attendee.